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Telstra CEO: God bless Australia



Topic: Broadband , Telstra

Tags:    broadband  cnbc  investment  news  sol-trujillo  telstra  united-states-of-america  video


Telstra CEO Sol Trujillo on CNBC's "Squawk Box"

Telstra CEO, Sol Trujillo, appeared this week as guest host on the prestigious New York-based morning news and talk program, CNBC "Squawk Box". Sol was implored to return to America by the news anchor and fix America's wireless broadband woes:

"God bless Australia, we like the land from Down Under but we should be able to do things on broadband as well as Australia."

During the hour-long program, Sol said when he returned to the United States it was like stepping back in time:

Watch the videos:

  • Telstra on Tomorrow's Wireless (www.cnbc.com)
    Sol's insights into the differences between the wireless experience in America and Australia.
  • Qualcomm's Wireless Quest (www.cnbc.com)
    Sol spoke with Paul Jacobs, Qualcomm CEO, about global wireless trends and how Telstra has achieved this with the Next IP™ network.
  • Cisco's New Profit Opportunity (www.cnbc.com)
    Sol spoke with Cisco Chairman and CEO, John Chambers, who said that Telstra was one of the first telcos around the world to grasp the opportunity of video.
  • Parting shots (www.cnbc.com)
    Sol signed off with his thoughts on the current market downturn.

"We have networks that operate very, very fast in Australia. … For me it's like stepping back in time when I come here or Europe."

Asked what was stopping Americans accessing the same wireless broadband speeds and devices currently being enjoyed by Telstra customers in Australia, Sol said the difference was the level of investment, speeds and policies.

"Telstra has made some big investments on wireless, high speed broadband, fixed line broadband," said Sol.

"Back in the 80s we had a policy here in the US that said let the market decide. We had a whole lot of technologies like TDMA, CDMA and GSM, but not one standard. Europe adopted one standard. The rest of the world essentially adopted one standard, other than Japan, and they progressed a lot faster than the US."

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