It's great to be back on the 'new look' nowwearetalking and rejoining the debate about telecommunications and Australia's future. Since Telstra launched this website in late 2005, it has been hugely successful in engaging Australians on important issues like the future of infrastructure development.
Undoubtedly the highlight for nowwearetalking was the Broadband Australia Campaign run in the lead up to the 2007 Federal election. Our readers were quick to join up as Telstra Active Supporters and helped make broadband one of the 'hot issues' of the 2007 campaign.
The fall out from that was still very evident this past week with the Rudd Government's decision to scrap Helen Coonan's disgraceful deal with SingTel - the so-called 'Opel network' that promised the earth, but could never deliver.
The collapse of Opel is symptomatic of what is wrong with telecommunications competition in Australia. At the heart of it is a company called Optus - a company that has struggled to live up to its big promises, always struggled and even gone backwards since the market was opened up to full competition.
If it were only Optus and its Singapore owners that were suffering, we'd perhaps have little cause for concern. Unfortunately the problem is more serious.
The reality is that Australian consumers and businesses have never really enjoyed the full fruits of competition in telecommunications as soon as they could have because the licensed Number 2 player in the market has never really wanted to invest or compete. At the same time Optus has done its level best to preserve infant industry rules introduced to open up the market that have prevented Telstra investing in new technology such as the fibre to the node network.
Like Telstra, Optus owes its existence to government concession. It was first granted the right to compete against Telecom back in the early 90s. While Telecom became Telstra, was then privatised and embraced competition, Optus never stopped looking to Canberra for favours, whether they be from the Government or the ACCC.
The real problem with companies that owe their existence to government concession or largesse is that they are lazy and lack innovation. In Optus's case, it has been happy to try to mimic what Telstra has done for most of its life, to the point of being known in its early days as a 'mini Telecom'. Even today Optus executives seem completely obsessed with Telstra - try finding a speech from an Optus CEO in which Telstra doesn't get mentioned over and over again, like a cracked record.
As the telco expert Martin Cave recently pointed out, Optus must be the only phone company in the world that actually owns a high-speed broadband network, but would prefer to pretend it doesn't exist because it knows it can get a better deal sponging off Telstra thanks to the ACCC.
Now that Optus has lost the right to its fat Howard Government handout, the big question is, will SingTel consider investing some money in Australia and build the WIMAX network itself? There's no need to consult the industry brains on Whirlpool to find the answer that question. It will be a minor miracle now if SingTel even goes ahead with expanding its 3G mobile network to rural and regional areas. Going on past history we also know for certain that Optus will use the failure to back up its never ending arguments that it needs more government protection and subsidies to help it compete.
The only operating model Optus knows involves Government handouts or piggybacking on Telstra.
In its TV commercials Optus likes to portray itself as an animal. The animal it reminds me of is a big fat lazy tiger. It could actually go for the elephant in the corner, but instead prefers to remain curled up asleep, happy to feed off the scraps thrown to it occasionally by its master.
It was time someone gave the tiger a kick up the backside. Thanks Senator Conroy - and watch out for its bite.